Surefire CRM

How Can Your Contact Database Sustain Your Mortgage Pipeline?

A contact database, when managed through a mortgage CRM, is a mortgage lead generation engine that continually feeds a loan…

2 years ago

Steps to Becoming the Best Mortgage Broker

There can be many steps to becoming a mortgage broker, and if you also want to be the best, each…

2 years ago

MORTGAGE MARKETING ESSENTIALS: Lead Generation 101

Looking to improve your mortgage lead generation strategy? Check out our latest article on essential tactics and technologies to help…

2 years ago

Generating Thousands of Leads a Month on a Lead-Buying Budget of Zero

In a market where many lenders are struggling to keep sales pipelines flowing, NFM's influencer channel has generated thousands of…

2 years ago

MORTGAGE MARKETING ESSENTIALS: Customer Relationship Management

A modern mortgage customer relationship management (CRM) platform can help alleviate the time-consuming burden of homebuyer outreach — from responding…

2 years ago

Overcoming Pain Points in Mortgage Loan Officer Recruiting

Discover effective strategies to address common challenges faced by mortgage loan officer recruiters in this comprehensive guide. From identifying top…

2 years ago

Optimize Your Mortgage Pull-Through Rate with the Right Mortgage CRM

Mortgage pull through rate is the number of loans funded relative to the number of applications taken. A mortgage CRM…

2 years ago

Mortgage Loan Officer Recruiting in 2023

Mortgage loan officer is not an easy profession these days but recruitment never ends. Learn how CRM management helps your…

2 years ago

Lender’s Guide to Meaningfully Investing in Text Message Marketing & Automation

Lender investment in marketing automation and text message marketing means meeting consumers on their mobile devices. Read how to invest…

2 years ago

Tips for Recruiting Mortgage Loan Officers

Automated marketing tools help hiring managers engage while showing Loan officer prospects your institution has the marketing resources for success.…

2 years ago