Surefire CRM

Company Dashboard Components for Lenders

Company dashboards should provide lenders a look back and a path forward. They can track success metrics for production, performance,…

1 year ago

Leveraging Referral Partners: A Game-Changer for Mortgage Brokers in a Challenging Housing Market

Co-brandable marketing campaigns and single-property sites featuring mortgage calculators show homebuyers that you and your partners are on their team.…

1 year ago

Effective Content Marketing Strategies for Mortgage Brokers in the Current Housing Market

In today's highly competitive housing market, mortgage brokers need to leverage effective content marketing strategies to stand out and attract…

1 year ago

Optimizing Landing Pages for Maximum Mortgage Lead Conversion

A well-designed and optimized landing page can significantly boost your mortgage lead conversion rates.

1 year ago

The Call of Success: The Power of Voice in Omnichannel Mortgage Marketing

Lenders seeking to revamp their marketing strategies and attract more business should consider adopting a centralized mortgage marketing engine that…

1 year ago

5 Tips for Entry-Level Loan Officers to Win in a High-Rate Mortgage Market

This recent market downturn has made effective mortgage marketing central to maintaining volume and staying relevant in 2022’s competitive purchase…

2 years ago

Mortgage Brokers’ Survival Guide: Tips and Tactics for Navigating a Competitive Market

Discover the ultimate resource for mortgage brokers looking to succeed in a competitive market. The "Mortgage Brokers' Survival Guide" provides…

2 years ago

Surefire and SimpleNexus Help Lenders Save Even More Abandoned Loan Applications With New Integration Enhancements

Lenders hoping to know immediately when an applicant has abandoned their application need a powerfully automated customer relationship management (CRM)…

2 years ago

MORTGAGE MARKETING ESSENTIALS: Stay Connected with a Mortgage CRM System

A mortgage CRM is much more than a storage tank for borrower data. With the right maintenance, omnichannel automation and…

2 years ago

Integration Partner Spotlight: SimpleNexus

Connecting Surefire CRM and the SimpleNexus point-of-sale (POS) platform offers lenders a measurable return on their tech stack investment by…

2 years ago