Credit union marketing can reach more millennials when it employs a three-tiered approach including social media, email and direct mail.
Nurture campaigns are a proven and productive way of engaging with prospects that have already expressed interest in your service.
Social media strategies for credit unions start with defining a search profile then transition to posting on platforms where potential…
While traditional retail lenders work directly with consumers through loan officers, consumer direct lenders must adopt a more digital business…
A contact database, when managed through a mortgage CRM, is a mortgage lead generation engine that continually feeds a loan…
Set yourself up for success by building a database of potential clients, creating a structured yet fluid work schedule and…
List segmentation enables personalized, targeted marketing that takes lenders’ contacts from leads through borrowers all the way to returning clients.
Open house intelligence fuels lead generation and referral partner relationships for savvy mortgage loan officers, supporting a steady mortgage pipeline.
The following eBook has been created to help Surefire users gain additional marketing insights that can be used to help…
Social media landscape shifts happen continuously. Of the expected trends in 2022, here are four that will likely impact mortgage…