How to Create a Great Open House Flyer
Jul 13, 2023Open house flyers remain an important tool in the real estate agent and loan officer toolbox. Be sure to include these components.
How Loan Officers Can Build the Best Referral Partner Network
May 22, 2023Building a mortgage business on referral partners can be hard, yet it can also be a necessity if you want to have a long and independently prosperous career.
Performance Marketing for Mortgage Lenders
Feb 27, 2023One of the most significant challenges facing mortgage lenders today is understanding how their marketing strategy is doing from an absolute standpoint. Quarterly comparisons can only tell you so much — and while benchmark comparisons to other institutions can give a more holistic view of a lender’s marketing performance within
Tools to Help Increase Mortgage Lead Generation
Feb 23, 2023In the world of mortgage lending, generating quality leads is critical to success. But with so many options available, it can be challenging to know where to focus your efforts. In this blog post, we explore five essential tools that can help take your mortgage lead generation to the next
Black Knight takes home three Platinum AVA Digital Awards in 2023
Feb 18, 2023Black Knight takes home three Platinum AVA Digital Awards in 2023 for excellence in video marketing content. Recognized for its powerful Surefire customer relationship management (CRM) platform and mortgage marketing engine.
The Top 5 Questions to Ask During Lead Qualification
Aug 06, 2021Mortgage lead qualification is key to determining if, how and when a lead can become a true prospect and ultimately, a new application.
6 Ways to Implement Customer Marketing in the Mortgage Industry
Aug 06, 2021Customer marketing creates a mortgage business where all borrowers are “current” clients (never past) and the firm practically markets itself.
Don’t Overlook Mass Text Messaging in a Mortgage CRM
Jul 27, 2021The heartache of time-sensitive emails lost in an inbox or worse — the spam folder — can easily be avoided by opting for mass text messaging.
How Loan Officers Can Build the Best Referral Partner Network
Jul 21, 2021Building a mortgage business on referral partners can be hard, yet it can also be a necessity if you want to have a long and independently prosperous career.
4 Ways a Mortgage Lead Management System Can Be Your Best Lead Generation Partner
Jul 12, 2021Mortgage professionals should look to their database in a mortgage lead management system to uncover existing lead opportunities.