How Banks and Credit Unions Are Finding Success With Marketing Automation
Nov 30, 2023When banks and credit unions automate marketing for their businesses, they discover more deals while ensuring compliant and on-brand communications.
Close More Loans Faster with 4 Must-Have Marketing Automation Workflows
Nov 24, 2023As mortgage lenders field the tsunami of refi volume that has accompanied record-low interest rates, loan originators are struggling to manage the basic borrower communication that keeps loan pipelines flowing and customers happy. To manage unexpected spikes in volume and maximize the workforce efficiency, loan originators need tools that allow
Surefire Vice President of Customer Success and Service Adam Josephson Named HousingWire Insider
Sep 01, 2021Congratulations to Adam Josephson, a 2021 HousingWire Insider winner and our very own VP of customer success.
Black Knight Completes Top of Mind Acquisition, Adding Robust CRM and Marketing Automation to Integrated Mortgage Technology Ecosystem
Jul 07, 2021Black Knight Completes Top of Mind Acquisition, Adding Robust CRM and Marketing Automation to Integrated Mortgage Technology Ecosystem. Will Help Lender, Originator, Broker and Servicing Clients Further Drive Growth and Increase Customer Retention
Top of Mind CRO Nick Belenky Honored as 2021 HousingWire Marketing Leader
Jul 01, 2021Nick Belenky has been honored as a 2021 HousingWire Rising Star for his leadership that has elevated Top of Mind’s brand and marketing strategy.
Ryan Minard Honored as 2021 HousingWire Rising Star
Jun 02, 2021Ryan Minard has been honored as a 2021 HousingWire Rising Star for his commitment and effectiveness as a customer success champion.
Surefire Creative | A Standalone Marketing Resource for Mortgage Lenders
May 25, 2021Surefire Creative is now available as a standalone option for mortgage lenders looking to add award-winning content to their business strategy.
Winning In A Purchase Market
May 14, 2021As we move closer to a purchase market, marketing will become more critical than ever for loan officers. Here's what you should be doing to prepare.
5 Effective Ways to Use Marketing Automation
Apr 01, 2021Marketing automation can help individual loan officers or mortgage company marketing executives win more clients, more easily, more of the time.
Embracing Marketing Automation to Drive Speed and Engagement for Consumer Direct Lenders
Mar 11, 2021Consumer direct lenders choose Surefire CRM for marketing automation to develop custom communications for both prospective and current customers.