Surefire CRM Power Calls

Did you know that 78% of customers choose lenders that respond to their inquiry first?  That’s almost 4 of 5 leads that you can win by simply responding faster than your competitors.

Top of Mind’s Surefire Power Messaging feature gives you the speed you need to close more leads with customizations for connecting with your prospects instantly. 

For loan originators, the process of manually developing and deploying marketing content is next to impossible. The majority of their focus is devoted to the many different requirements of the loan origination process, leaving no time to nurture relationships with former or potential clients. 

Surefire Content automatically builds out personalized, creative content that goes far beyond the reach of generic postcards, emails, text messages and flyers, requiring little time from your busy day to make a huge impact on your mortgage marketing efforts.

Top of Mind Networks has you covered.  You focus on closing loans and we’ll help you build the right tech stack that works for you.  We’ve been navigating the FinTech world since before it was a buzzword and we’d love to help you blaze your trail. 

Are you hoping that your lenders will remember you a year or even five years post closing?  The Client for Life Workflow in Surefire CRM allows you to continuously engage with your borrowers through a perfectly balanced multi-channel marketing campaign.  With interactive media, timely thoughtful greetings, text messaging, printed postcards with award-winning imagery, and personalized post-close gifts, your clients will remember your company for years to come. 

You can’t always talk to your customers face-to-face, but that doesn’t mean you can’t make a connection that’s both personal and powerful.  With Power Video from  Surefire, you can quickly create personal video messages that can be sent via text or email.

Top of Mind has the experts that can perform the common tasks that can give you time back every single day. From fully administrating your marketing, acting as your CMO, to performing occasional helpful tasks (think data clean-up or consolidating borrower lists), our team can lend a helping hand. Or two. Or ten. You get the picture.