Mortgage Marketing

Don’t Overlook Mass Text Messaging in a Mortgage CRM

The heartache of time-sensitive emails lost in an inbox or worse — the spam folder — can easily be avoided…

3 years ago

How Loan Officers Can Build the Best Referral Partner Network

Building a mortgage business on referral partners can be hard, yet it can also be a necessity if you want…

3 years ago

Mortgage Advertising on Social Media: A Quick Guide for Loan Officers

Mortgage advertising rules are everywhere, including social media channels. Here are some mortgage compliance tips for loan officers entering the…

3 years ago

4 Ways a Mortgage Lead Management System Can Be Your Best Lead Generation Partner

Mortgage professionals should look to their database in a mortgage lead management system to uncover existing lead opportunities.

3 years ago

How to Become a Successful Loan Officer With Post-Close Marketing

Learn how the Surefire Retention Center builds successful loan officers with post-close marketing gifts and postcards that stand out.

3 years ago

Social Media Management Software Must-Haves for Loan Officers

Social media management software frees up time for loan officers and mortgage brokers wanting to expand their reach but don’t…

3 years ago

How to Keep Your Borrowers Engaged During the Mortgage Pre-Qualification Process

The mortgage pre-qualification process should be very thorough and keep your clients engaged in the process is tantamount to be…

3 years ago

The Five Best Features for Mortgage CRMs

The five best features for mortgage CRMs will help you make the right choice when picking which mortgage CRM you…

3 years ago

Zero-Party Data: What Is It, And Why Should Mortgage Marketers Care?

As GDPR and CCPA legislation becomes commonplace and third-party cookie support expires at the end of this year, the data…

3 years ago

Marketing in Spanish and Beyond: How Loan Officers Connect With the Hispanic Market

Marketing in Spanish is one way loan officers can connect with the Hispanic market. Here’s why that’s important and how…

4 years ago