How to Use Your CRM to Host a Successful Networking Event
Dec 20, 2023Networking events are an important way to begin and enhance working relationships with both potential clients and referral partners.
How to Improve Your Ad Conversion Rate with Surefire
Dec 15, 2023Ad conversion rate measurement helps LOs gauge the effectiveness of their marketing spend. Surefire mortgage CRM can boost those metrics.
5 Credit Union Marketing Strategies to Improve Engagement
Dec 13, 2023Credit union marketing strategies can benefit significantly if marketers utilize content designed from the start to foster engagement.
3 Ways to Supercharge Your Relationships with Real Estate Agents
Dec 08, 2023Loan officers and mortgage brokers can fuel agent relationships with a steady stream of real estate marketing, starting before the sale and going long after closing.
How to Create a Seamless Borrower Journey
Dec 04, 2023Creating a seamless borrower journey is lesson number-one in how to become a loan officer, and it’s easy to do with the right mortgage content and technology.
Boost Your Automation Through Integration
Dec 01, 2023Integrating your POS, LOS, and PPE systems with your mortgage CRM is a crucial step in increasing your ROI.
6 Tips for Mortgage Closing Gifts That Earn Repeat Business
Nov 30, 2023The best mortgage closing gifts leave a long-lasting impression. These tips will help you choose memorable gifts that bring your borrowers back.
How Banks and Credit Unions Are Finding Success With Marketing Automation
Nov 30, 2023When banks and credit unions automate marketing for their businesses, they discover more deals while ensuring compliant and on-brand communications.
How to Create a Mortgage Marketing Newsletter that Converts Leads into Prospects
Nov 27, 2023Creating mortgage marketing newsletters that are effective in achieving intended goals can be part art and part science. What’s the proper recipe to get it right?
The Importance of an Integrated Product Pricing Engine
Nov 27, 2023A Mortgage Product Pricing Engine is imperative if you want to succeed in today's extremely competitive and fast-paced lending world.