Mortgage Advertising on Social Media: A Quick Guide for Loan Officers
May 20, 2023Mortgage advertising rules are everywhere, including social media channels. Here are some mortgage compliance tips for loan officers entering the space.
5 Tips for Entry-Level Loan Officers to Win in a High-Rate Mortgage Market
May 19, 2023This recent market downturn has made effective mortgage marketing central to maintaining volume and staying relevant in 2022’s competitive purchase market.
Mortgage Brokers' Survival Guide: Tips and Tactics for Navigating a Competitive Market
May 18, 2023Discover the ultimate resource for mortgage brokers looking to succeed in a competitive market. The "Mortgage Brokers' Survival Guide" provides valuable insights, tools, and strategies to help brokers navigate a crowded industry and build a thriving business.
Surefire and SimpleNexus Help Lenders Save Even More Abandoned Loan Applications With New Integration Enhancements
Apr 26, 2023Lenders hoping to know immediately when an applicant has abandoned their application need a powerfully automated customer relationship management (CRM) system enhanced with real-time loan data. Surefire CRM and Mortgage Marketing Engine by Black Knight and SimpleNexus allow lenders to instantly detect and act on abandoned applications with the platforms’
MORTGAGE MARKETING ESSENTIALS: Stay Connected with a Mortgage CRM System
Apr 26, 2023A mortgage CRM is much more than a storage tank for borrower data. With the right maintenance, omnichannel automation and performance tracking, mortgage professionals can maximize profitability by developing closer, long-lasting relationships with the consumers and referral partners that sustain their pipelines.
Integration Partner Spotlight: SimpleNexus
Apr 26, 2023Connecting Surefire CRM and the SimpleNexus point-of-sale (POS) platform offers lenders a measurable return on their tech stack investment by reducing turn times and guiding borrowers through each stage of the homebuying process.
How Can Your Contact Database Sustain Your Mortgage Pipeline?
Apr 26, 2023A contact database, when managed through a mortgage CRM, is a mortgage lead generation engine that continually feeds a loan officer’s mortgage pipeline.
Steps to Becoming the Best Mortgage Broker
Apr 21, 2023There can be many steps to becoming a mortgage broker, and if you also want to be the best, each step is progressively more important.
Best Marketing Software Features for Mortgage Brokers
Apr 20, 2023Surefire CRM is the best CRM for small mortgage brokers to cast a long shadow and set themselves apart in a competitive mortgage market.
How to Become a Mortgage Broker
Apr 19, 2023Becoming a mortgage broker can be a big step up for established mortgage loan originators or a first step into the industry for outsiders.