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Embracing Marketing Automation to Drive Speed and Engagement Inside Consumer Direct

Consumer direct lenders choose Surefire CRM for marketing automation to develop custom communications for both prospective and current customers.

4 years ago

Top of Mind’s ‘Surefire Lookbook’ Helps Mortgage Lenders Showcase Their Marketing Assets to Prospective Loan Officers

The Surefire Lookbook is a new recruiting tool to attract mortgage sales talent and improve employee retention.

4 years ago

Developing an Omnichannel Marketing Strategy to Help Retail Mortgage Lenders Find, Win and Retain Borrowers

Omnichannel marketing works extremely well when it is deployed inside a mortgage-centered marketing CRM like Surefire.

4 years ago

6 Digital Content Tips for More Effective Financial Services Marketing

Financial services marketing is best when it fully embraces digital channels, where many standard rules still apply. Make yours great…

4 years ago

Can Loan Comparison Calculators Help Borrowers Find the Right Loan?

Mortgage loan comparison calculators can be used to help prospective borrowers select the best loan option for their needs.

4 years ago

Top of Mind Selected for HousingWire’s 2021 Tech100 List of Most Innovative Companies in Mortgage Technology

Top of Mind is recognized as one of the most innovative technology companies serving the mortgage and real estate industries.

4 years ago

6 Mortgage Marketing Tips to Help Your Business Soar

It's time to take your mortgage marketing strategy up a notch. Use these mortgage marketing tips to make your business…

4 years ago

3 Ways Mortgage Marketing Content Can Set You Apart

Mortgage marketing content on interest rates will garner leads, but at a higher cost to your margins. Using the right…

4 years ago

Surefireside Chats: Ian Nixon, Essex Mortgage

In this episode of Surefireside Chats, hear from top mortgage marketing leader, Ian Nixon of Essex Mortgage.

4 years ago

Mortgage Refinance Data Poll

Mortgage marketing tech supported record-setting refi volumes in 2020. Here's how mortgage CRMs can handle projected record purchase volumes in…

4 years ago