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Social Media Marketing Tools That Help Loan Officers Maximize Their Online Presence

Use these social media marketing tools to engage with homebuyers and referral partners like a pro.

4 years ago

5 Key Strategies to Attracting First-Time Homebuyers

Attracting first-time homebuyers will be crucial in the purchase market. Use these strategies to find and win clients for life.

4 years ago

Mortgage Closing Gifts Fill Your Pipeline

Closing gifts are a kind gesture a lender can give to their customers come post-close to thank them for their…

4 years ago

The Trending Mind: Make It Personal

The Surefire Retention Center is solving the problem of notoriously low customer retention rates mortgage lenders have faced for too…

4 years ago

Top of Mind Makes Surefire Creative Content Available As a Standalone Marketing Resource for Mortgage Lenders

Surefire Creative is now available as a standalone option for mortgage lenders looking to add award-winning content to their business…

4 years ago

The Top 5 Features That Make a Great Interactive Mortgage Calculator

Interactive mortgage calculators educate buyers and refinance prospects. Great calculators should do more than just math; they should be motivational…

4 years ago

Direct Mail Enjoys Resurgence in Omnichannel Mortgage Marketing

Direct mail flyers and postcards for mortgage bankers and brokers are still an effective way of sourcing new and repeat…

4 years ago

May Executive Chat: Finding Balance

The Top of Mind team is dedicated to finding best practices for mortgage marketing professionals that yield results from day…

4 years ago

The Trending Mind Editor’s Cut | LendingPad

In an industry where the integrated tech stack is crucial, Surefire and LendingPad are bettering the daily lives of loan…

4 years ago

Social Media Marketing Posts Loan Officers Can Use to Generate Leads

Social media marketing posts that generate mortgage leads earn engagement by inviting interaction and starting conversations.

4 years ago