Is Your Voice on the Phone Killing Your Sales?
- Image via Wikipedia
More and more our debt settlement and mortgage sales are dependent upon our performance on the telephone. That means that your voice and tone are critical to closing the deal. Is it helping or hurting you?
Let’s run through a simple checklist.
Let’s start with your tone. What are you conveying to the customer? Confidence, strength, and competence or are you telling the customer you are unsure, timid, or confusing?
You need to position your mind to be sure of the sale. This and a little preparation will make you come across as the right person to help them. And if they aren’t looking for help they may open their mind to your value proposition.
Your key points are critical to conveying value. Are you pointing to this unique value propositions with your voice? That is what inflection does for you.
Put the emphasis on the key point of your pitch. This takes thought and practice. Rambling through a script is unlikely to deliver.
Like I just mentioned in talking about inflection, a good delivery takes practice. A smooth delivery brings confidence and competence to the sales pitch. Your customer will feel like you know what you are talking about. It makes them confident you can guide them through a complex transaction or solution, like a mortgage or debt settlement.
Listen to your voice. Record your sales pitch while you are practicing. This will sound weird at first, but understanding your nuances or distracting features in your voice can bring big improvement.
A good conversationalist does not necessarily make the best sales voice. Record, listen, and practice. Get your voice to sound more appealing. It works. This is what all the actors, singers, and politicians do. If you want to earn a living with your voice too–practice and perfect it.
You ever wonder why the great sales people don’t do sales calls laying down or even sitting? It is because those body positions are energy killers.
Do you want more proof? Think about rock stars. They stand, run, and gyrate around the stage for their big, high-energy hits. And then they sit down for their slow ballads.
Stand-up and move around. This is what gives your voice energy and confidence. No customer wants to buy from someone that sounds like they are awaking from a slumber.